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Author
Language
English
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Description
Network marketing-also known as direct selling and multilevel marketing-has turned millions of people into successful business owners. But to truly reach their earning potential, network marketers need to successfully grow their businesses by recruiting the right people. Written by a true network marketing superstar who personally enlisted over 1,000 people in her first year, the book reveals a proven, innovative approach to recruiting that gets results...
Author
Language
English
Formats
Description
Ever wonder how the biggest brands in the world make it to the top? Here's a hint: it's more than just a well-placed billboard or a TV ad. According to Erik Huberman, the Founder and CEO of Hawke Media, there's a common framework behind every successful marketing strategy. After helping over 3,000 brands find success through his holistic approach, Erik has distilled the art of marketing into three core elements: awareness, nurturing, and trust. Without...
Author
Language
English
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Description
"New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"--Their next...
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Series
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English
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"Naming a business or product has always been challenging--and sometimes costly--for entrepreneurs and inventors, but it's one of the most important decisions they have to make. Alexandra Watkins presents a foolproof model that anyone can use to create and evaluate brand names like a pro"-- Provided by publisher.
Author
Language
English
Formats
Description
"Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love. In CRUSH IT! Why NOW Is The Time To Cash In On Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader....
6) The power of visual storytelling: how to use visuals, videos, and social media to market your brand
Author
Language
English
Formats
Description
Attention is the New Commodity. Visual Storytelling is the New Currency. Human brain processes visuals 60,000X faster than text. Web posts with visuals drive up to 180% more engagement than those without. Viewers spend 100% more time on web pages with videos. Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging...
Author
Pub. Date
2022.
Language
English
Description
From the New York Times bestselling author of The Midwife Murders comes a twisted psychological thriller about a mother-to-be trying to find proof that she's being stalked, even when everyone around her distrusts her mother's intuition. Emily Atkinson leads a complicated life in New York City. She's a successful marketing executive who lives in a luxury apartment and enjoys a glamorous existence until she lands in the hospital with a double diagnosis:...
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English
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Description
"An essential guide for every kind of artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art. For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love. How to Sell Your Art Online...
Author
Language
English
Formats
Description
Make money doing what you love. Kari Chapin's insightful and inspiring guide to turning your crafting skills into earned income has been completely revised and updated. The Handmade Marketplace is filled with proven techniques that can help you brand your business, establish a client base, sell your products, and effectively employ all aspects of social media. Learn how easy it is to enjoy a lucrative career while leading the creative life you've...
Author
Publisher
Teach Yourself
Pub. Date
[2014]
Language
English
Description
Learn successful brand management in 7 days and advance your career. Written by Paul and Julia Hitchens, leading experts in branding, Successful Brand Management in a Week quickly teaches you the insider secrets you need to build your business. The seven straightforward chapters feature the key points of the subject, as well as questions to ensure you have taken it all in. There are also cartoons and diagrams throughout that make this book a more...
15) How clients buy: a practical guide to business development for consulting and professional services
Author
Language
English
Formats
Description
The real-world guide to selling your services and bringing in business
How Clients Buy is the much-needed guide to selling your services. If you're one of the millions of people whose skills are the "product," you know that you cannot be successful unless you bring in clients. The problem is, you're trained to do your job-not sell it. No matter how great you may be at your actual role, you likely feel a bit lost, hesitant, or "behind" when it comes...
Author
Publisher
BenBella Books
Pub. Date
[2018]
Language
English
Description
How can you make a significant impact in the digital world and stand out among all the noise? Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. Featuring in-depth interviews with celebrities, influencers, and marketing...
Author
Publisher
Ra-Ma
Pub. Date
2020.
Language
Español
Description
Cada vez son mas las empresas que se apoyan de las redes sociales para relacionarse con su publico, trabajar su marca y proteger su reputacion en linea. Sin embargo, pocas tienen una estrategia definida. Saber usar las redes sociales ya no es una opcion, sino una necesidad para prosperar y este libro te proporciona las claves para conocer las nuevas reglas virtuales. A traves de sus paginas te iras adentrando de una manera didactica en los fundamentos...
Author
Publisher
Penguin Random House Grupo Editorial
Pub. Date
© 2020
Language
English
Description
Los secretos y consejos de la manager de Calle y Poché, Xime Ponch, Sebastián Villalobos y muchos más.
Muchos se preguntan quiénes están detrás del éxito de los creadores de contenido más populares de los últimos tiempos, como Calle y Poché, Sebastián Villalobos, Juan Pablo Jaramillo, Mario Ruiz y Xime Ponch. Una de ellos es Lina Cáceres, cofundadora del departamento digital de la agencia de representación de talentos más importante...
Author
Publisher
Portfolio/Penguin, an imprint of Penguin Random House LLC
Pub. Date
[2018]
Language
English
Description
Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. They don't just make noise; they make the world better. Truly powerful marketing is grounded in generosity, empathy, and emotional labor. Learn how to identify the smallest viable audience. Build trust and permission with your market. Adopt the narratives your fans already use. Find the guts to create and release tension. And...
20) Disruptive marketing: how data punks, designers and creative hybrids are reshaping brand strategy
Author
Publisher
American Management Association
Pub. Date
2016.
Language
English
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