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English
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The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design.Winning today isn't about beating the competition at the old game. It's about inventing a whole new game--defining a new market category, developing it, and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best...
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English
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Millions worldwide have read and embraced John Kotter's ideas on change management and leadership. Leading Change is widely recognized as his seminal work on leading transformational change, and is an important precursor to his newer ideas on acceleration: effectively managing operations while seizing new opportunity.
Needed more today than at any time in the past, this immensely relevant book serves as both a visionary guide and a practical toolkit...
Author
Series
Publisher
Penguin Random House Grupo Editorial
Pub. Date
2018
Language
Español
Description
La historia nos resulta familiar: una empresa que era una superestrella hasta ayer se halla en apuros o sumida en una crisis aparentemente ingobernable. El origen de casi todas esas crisis no es que las cosas se estén haciendo mal. De hecho, en la mayoría de los casos se está haciendo lo correcto, pero sin resultados. ¿Qué explica esta aparente paradoja? Las suposiciones sobre las cuales se ha construido y se gestiona la organización ya no funcionan....
4) Viendo lo que se avecina: cm̤o detectar los puntos de inflexin̤ en los negocios antes de que sucedan
Author
Series
Publisher
Ediciones Obelisco
Pub. Date
2022.
Language
Español
Description
"The first prescriptive, innovative guide to seeing inflection points before they happen--and how to harness these disruptive influences to give your company a strategic advantage"--
Author
Publisher
Grupo Nelson
Pub. Date
[2015]
Language
English
Description
"El libro El arte de la guerra ha inspirado a líderes en todo el mundo con sus brillantes estrategias para prevalecer sobre los adversarios, a pesar de lo grande o intimidante que estos sean. Estrategia, posicionamiento, planeamiento, liderazgo--todo esto es esencial para convertirse en un oponente más fuerte y con mejores bases. Los propietarios de pequeños negocios que contienden por el mercado, pueden en la misma forma, vencer a grandes negocio--incluyendo...
Author
Series
Language
English
Description
"With the scope of Dune and the rousing action of Independence Day, this near-future trilogy is the first chance for English-speaking readers to experience this multple-award-winning phenemonenon from China's most beloved science fiction author. In Dark Forest, Earth is reeling from the revelation of a coming alien invasion--in just four centuries' time. The aliens' human collaborators may have been defeated, but the presence of the sophons, the subatomic...
9) Etsy-preneurship: everything you need to know to turn your handmade hobby into a thriving business
Author
Publisher
John Wiley
Pub. Date
[2013]
Language
English
Description
This book will help you make the jump from enjoying your handmade/craft/art hobby to running a profitable business."Etsy-preneurship" offers step-by-step advice on what it takes to bring in extra income or even one day run a full-time business on EtsyOutlines the basic business skills and knowledge you need to run a business on Etsy Explains how Etsy makes entrepreneurship attainable for everyone.
Author
Publisher
Reader's Digest Association, Inc
Pub. Date
2014.
Language
English
Description
For the first time, ex-SEAL Mark Divine reveals the mental training tricks you can use to think like a U.S. Navy SEAL and achieve personal excellence. Here's what leaders and experts in various fields have to say about The Way of the SEAL: Book jacket.
Author
Language
English
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Description
"Expert advice from Coca-Cola's vice president of Innovation and Entrepreneurship: Learn how Coca-Cola uses design to grow its business by combining the advantages of scale with the agility to respond to fast-changing market conditions. In today's world, every company is at risk of having a "Kodak Moment"--watching its industry and the competitive advantages it has developed over years, even decades, vanish overnight. The reason? An inability to adapt...
Author
Publisher
Crown Business
Pub. Date
[2015]
Language
English
Description
In 2014, 275 of the wealthiest American on the Forbes 400 list were self-made entrepreneurs, which means they started out with nothing and exercised the "Power of broke" Whether you are an executive or a CEO, a manager at a large company, or a founder at a start-up, this book will show you how to leverage the mind-set of broke for phenomenol wealth and success. Book jacket.
Author
Language
English
Description
Get the Summary of Richard Rumelt's Good Strategy Bad Strategy in 20 minutes. Please note: This is a summary & not the original book. "Good Strategy Bad Strategy" by Richard Rumelt dissects the essence of true strategic thinking versus the pitfalls of bad strategy. The book illustrates effective strategy through historical and corporate examples, emphasizing the importance of a unified approach that aligns actions with clear objectives. Apple's resurgence...
Author
Language
English
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Description
"An eye-opening and engrossing look at rare moments, why they occur, and how they shape our world In The Improbability Principle, the renowned statistician David J. Hand unveils his groundbreaking argument that extraordinarily rare events are in fact commonplace. Weaving together fascinating new ways to think about chance, Hand highlights his "law of near enough," the "look elsewhere effect," and more, doing for probability what Newton's laws of motion...
Author
Language
English
Description
We are living in a time of upheaval. Once-lucrative revenue models are under siege. Market structures and distribution channels that have been stable for decades are crumbling before our eyes. The demise of brands such as Kodak, Borders and HMV Music leaves us with little doubt – shift is happening and no organization or brand is immune to extinction. In this landmark new release, three-time bestselling author Michael McQueen explores the five reasons...
Author
Language
English
Formats
Description
Meet John Downs. He's a new MBA graduate who's landed a job with a strategy consultancy. His engagement team is on a mission: help HGS Inc., a specialty chemicals firm, define and execute a strategy for exploiting a textile technology the company developed.
John and his team deploy state-of-the-art strategy tools to analyze the attractiveness of potential markets for the technology. But they soon realize the tools don't help them grapple with the...
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